Why are several people shifting to Cashew Milk from Regular Milk?

Cashew milk is a non-dairy milk replacement obtained by processing cashews & water. It contains vitamins, minerals, healthy fats, & other plant-based substances and has fewer calories than dairy, coconut, & oat milk. The unsaturated fatty acids in this milk are responsible for good fats that improve heart health while providing additional benefits.

With the rising trend toward veganism, people intentionally avoid animal-derived milk & other products for various ethical, health, and environmental reasons. As a result, plant-based products like cashew milk, almond milk, oat milk, hemp milk, & soy milk, among others, are gaining traction worldwide. Considering this, a recent study by MarkNtel Advisors has projected around 5.2% CAGR for the Global Cashew Milk Market during 2022-27.

More and more people are incorporating this variety of milk into their diet owing to its numerous health perks like better cardiovascular health, vision, bone & teeth health, and so on. The rising consumer awareness of these advantages of cashew milk and its easy & widespread availability in various flavors are promoting the industry’s expansion.

What are the Key Factors Influencing the Production of Cashew Milks?

Cashew milk has beneficial nutrients that boost immunity, protect against external viruses, reduce blood clotting, promote anti-cancer characteristics within cells, increase antioxidants, lower cholesterol levels, and provide a high iron content.

As more & more individuals are adopting plant-based products, food & beverage manufacturers worldwide are substantially investing in expanding their production capacities and using sustainable & vegan solutions in the packaging, storage, & transportation of their products.

Cashew milk is available in two forms, viz. powders & liquid. Of two, powders are likely to continue holding a considerable share in the industry, mainly due to their longer shelf life than liquids and easy handling, transportation, & storage. The Vitamin E present in these powders promotes the development of fat-soluble antioxidants. They are used frequently as dry ingredients in bakeries, cafés, and wholesale food chains for biscuits, hot chocolate mixes, pancakes, muffins, or loaves that can be stored in combined form for up to a month.

What does the future look like?

The ease of cashew milk has drawn many people with hectic work schedules who want to ensure the availability of all essential nutrients in every meal they consume. As a result, the leading companies are making massive R&D investments in producing soluble cashew milk powders to meet the ever-growing customer requirements, i.e., promoting cashew milk  powder sales through different distribution channels, especially online platforms.

It is in line with the increasing penetration of the internet & smartphones and the rapidly expanding e-commerce sector. Moreover, the wide variety of these products at lower prices than in supermarkets/hypermarkets is another prominent reason behind the increasing consumer preferences toward online shopping.

Another segment, flavored cashew milk, is also gaining global traction as consumer taste & preferences are changing with the growing availability of cashew milk in various flavors like vanilla, coffee, coconut, cinnamon, etc. Furthermore, the launch of new flavors, such as salted caramel, silk vanilla, & strawberry, among others, is another prominent aspect likely to create new directions for the cashew milk industry to witness burgeoning sales in the coming years.